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Secret Productions is the company behind Secret Garden Party. They required a set of visual identities to reflect their the range of businesses which fall under the production company's umbrella; This includes Boutique Camping, Soul Fire (a white table cloth festival restaurant) and Forum (which hosts speakers and debates at festivals). They needed to show the individuality of each business, whilst maintaining the link to Secret Garden Party, by using the SGP butterfly.
We used the idents we created to form a visual menu and bold headers for the website, to clearly define services the company offers.
The web site needed to reflect the companies creative, festival basis whilst maintaining a professional image. We mixed the illustrations and playful movement of the site with bold typography and clean bands of colour to achieve this goal.